Podcasts, Interview Phillip Forgo-Hess Podcasts, Interview Phillip Forgo-Hess

A New Rebel Alliance: the Rise of Indie Strategists

WARC's latest podcast features All& co-founder Suzanne Powers alongside industry veterans Tom Morton and Faris Yakob, dissecting why senior strategy leaders are abandoning traditional agencies for independence. This 42-minute deep dive reveals what CEOs need to know: the indie model isn't just about flexibility—it's about eliminating layers between strategy and execution. Powers' insights illuminate why Fortune 500 companies increasingly choose independent partners who've "been there" over bloated agency structures that prioritize billable hours over business outcomes.

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Music Industry Moves: Swizz Beatz and ‘Narcos’ Co-Creator Chris Brancato Announce Partnership

Former Citi CMO Jennifer Breithaupt and ex-McCann President Suzanne Powers have launched All&, addressing what every CEO knows: most brand strategies never translate into measurable business impact. Their unique convergence of Fortune 500 client-side discipline and global agency transformation expertise solves the disconnect between brand activity and business clarity. As Breithaupt states, "Everything we do is intentional, value-driven, and tailored to each brand's unique challenges"—not consultant-speak, but the distillation of decades managing multibillion-dollar brand portfolios where every decision impacts shareholder value.

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