SeeHer Hear Her Co-Chairs: John Nitti and Jennifer Breithaupt
Two corporate powerhouses unite for change: Verizon's John Nitti and Jennifer co-chair SeeHer Hear Her, addressing the music industry's gender imbalance where women represent only 21% of artists. Their executive-level partnership transforms social purpose into business strategy, proving equality initiatives drive measurable ROI for forward-thinking brands.
CMO of the Week: Citi’s Jennifer Breithaupt
Citi's Global Consumer CMO navigates pandemic marketing with agility, unveiling how real-time strategy replaced year-long planning cycles. Jennifer shares her four-pillar approach to crisis response while advancing gender equality through SeeHer Hear Her—co-chaired with Verizon's John Nitti—addressing music's stark reality where women represent just 21% of artists.
Top of Mind | Jennifer Breithaupt, Citi
All& co-founder Jennifer Breithaupt tackles modern marketing's biggest challenges—from capturing fragmented attention to advancing gender equality through the SeeHer Hear Her initiative. Her insights on voice technology innovation and personal brand building reveal the forward-thinking leadership and inclusive vision she brings to All&'s strategic approach.
Building a Movement, Not a Moment
Jennifer, Citi's CMO, leverages the brand's massive music footprint—8,000 annual events with 1,500 artists—to tackle a systemic problem: women represent only 21% of artists, 12% of songwriters, and a mere 2% of producers. Learn how Breithaupt's strategic commitments transform entertainment marketing from cultural showcase to catalyst for gender equality.