Before co-founding All&, Jennifer Breithaupt mastered the art of strategic excellence at scale. This conversation reveals how she learned to balance efficiency with humanity—bridging corporate rigor and creative leadership to achieve exponential results through less, not more.

Reporting from Web Summit, Suzanne explores how technology and humanity can coexist to create more meaningful marketing. This piece showcases her early thinking about the importance of balancing seemingly opposing forces—a philosophy that would later become All&'s founding principle. Powers argues that when brands successfully integrate human insight with technological innovation, they create experiences that drive both emotional connection and business growth.