Citigroup’s consumer bank makes $33 billion a year. Here’s how marketing contributes
All& co-founder Jennifer Breithaupt discusses how artificial intelligence and music intersect to create powerful marketing opportunities at Citi. Her strategic insights on leveraging AI for personalized brand experiences while maintaining human authenticity demonstrate the "Humanity & Technology" balance that became central to All&'s integrated approach to modern marketing.
Humans First in a Digital World
In this forward-thinking article for Campaign, Suzanne argues for maintaining humanity at the center of an increasingly digital marketing landscape. Her vision for balancing human insight with technological advancement foreshadowed All&'s core principle of "Human & Tech"—the belief that technology without humanity feels hollow, while human creativity without technological amplification limits scale and impact.
Industry NBCU: The Year To Come - Linda Yaccarino, NBCUniversal & Jennifer Breithaupt, Citi
All& co-founder Jennifer Breithaupt joins NBCU's Linda Yaccarino in exploring media's evolving landscape and marketing technology trends shaping the industry's future. This strategic fireside chat reveals the forward-thinking perspective and cross-industry collaboration approach that Jennifer brings to All&'s integrated marketing and media strategy consulting.